Unthinkable 3 years ago, Amazon now has a section dedicated to customizable products. From customized jewelry to a personalized pocket knife to a monogrammed golf divot repair tool, the selection is growing each day. Currently, this feature is only available to Sellers in Seller Central. This Amazon Custom capability supports three customization types – text, image and product configuration.
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Text customization allows customers to add text to products using color and font options specified within Seller Central. Examples include embroidery, engraving, printing and more.
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Image customization allows customer to upload images or logos to customize products. Customers choose from a predetermined set images or designs specified by Sellers within Seller Central.
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Using Product Configuration, customers can make-on-demand items, choosing from drop-down options that Sellers specify within Seller Central.
Amazon Custom is another way that Amazon provides endless options and convenience for its customers.