Unthinkable 3 years ago, Amazon now has a section dedicated to customizable products. From customized jewelry to a personalized pocket knife to a monogrammed golf divot repair tool, the selection is growing each day. Currently, this feature is only available to Sellers in Seller Central. This Amazon Custom capability supports three customization types – text, image and product configuration.
Text customization allows customers to add text to products using color and font options specified within Seller Central. Examples include embroidery, engraving, printing and more.
Image customization allows customer to upload images or logos to customize products. Customers choose from a predetermined set images or designs specified by Sellers within Seller Central.
Using Product Configuration, customers can make-on-demand items, choosing from drop-down options that Sellers specify within Seller Central.
Amazon Custom is another way that Amazon provides endless options and convenience for its customers.