So much goes into a successful product listing on Amazon: perfect pictures, ideal keywords, A+ content, good ratings, glowing reviews, and more. But there is one critical element to a product listing that is sometimes overlooked by vendors and sellers. Product type is a key element of products that can enhance success if used correctly …
You may not think that gardening can teach you about E-commerce and doing business on Amazon, but they are more alike than you’d expect. Planting a Garden and Amazon Business Recently, I started a garden with my 2.5-year-old daughter, hoping to enjoy the delicious vegetables that grew. We tilled the soil, removed rocks, planted …
In the past months, Amazon has adjusted its policies regarding pesticide-like products that are listed on the marketplace. If products seem to fall in this category, they must meet specific requirements, otherwise Amazon will remove the offer from the website until it is resolved, possibly costing businesses sales. Key Takeaways Amazon has updated its …
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Does your business need a jump-start or a bit of acceleration to find true success on online? Amazon Launchpad may be the solution you need. Ideal for startups that need to generate brand awareness to reach the maximum audience and increase sales. Key Takeaways Amazon Launchpad helps increase discoverability, polish product presentation, provide tools, …
With its new Air Hub in Cincinnati/Northern Kentucky, Amazon has enhanced its ability to satisfy its customers and provide quick and reliable service. This doesn’t only help them, but their partner businesses can make the most of this kind of expansion as well. Key Takeaways Amazon has begun operations at their Amazon Air Hub …
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The emergence of Amazon and rise of online shopping turned the department store industry on its head. Now, the online retailer is reportedly looking to move into that very industry they helped to disrupt. Key Takeaways Reports claim Amazon has plans to open physical stores to sell products in the decline of other big …
Having products sell on the world’s largest online marketplace is incredibly valuable, as many businesses can attest. However, getting there can be a difficult process if your aren’t practiced with Amazon’s processes and procedures. Here is a basic guide to uploading products onto Amazon to sell. Key Takeaways Using the “bulk upload” process is …
If you don’t know what the Buy Box is on Amazon, you might be in for a tough time getting shoppers to buy your products. They’ll buy, of course, just not from you. The Buy Box is a critical piece of Amazon’s marketplace, especially when more than one person is selling an item. Key …
How do I win the Buy Box on Amazon to Make Sales? Read More »
Amazon’s 2021 Prime Day continued the company’s annual trend of growth. Much of that growth included the growth of small businesses across the country and around the world. And when Amazon wins, all businesses they work with benefit from that success. Key Takeaways Amazon invested $100 million to help small businesses succeed Customers spent …
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Online shopping is a new reality of life. And businesses that hadn’t even considered it in the past are now realizing how vital it is for their growth, especially through Amazon. Selling on the world’s largest marketplace is helping businesses find success that would be otherwise impossible. Key Takeaways Amazon’s shopping audience is unrivaled …
Amazon has recently implemented a new provisional CoOp rate for businesses that sell through Vendor Central. Many people may just let this pass. Others may panic because they already have CoOp agreements. Navazon is here to help guide businesses through these technicalities of working with Amazon to maximum profitability. Key Takeaways Amazon’s CoOp rates …
What Do You Need to Know About Amazon’s New Provisional CoOp Rates Matter? Read More »
Everyone knows about Amazon’s customer obsessed focus, but they also are highly driven to ensure that their business partners are successful as well. Amazon partners with other businesses in a variety of ways, giving both opportunities for growth that will further their capacity to satisfy customer needs. Key Takeaways Amazon’s small businesses partners help …
How do Small Businesses Play Critical Roles for Amazon? Read More »
Amazon understands the ripple effect, and that its decisions make changes for more than just their business partners and customers. This is widely evident in their recently released stories they are calling the “Rising Tide”. These stories highlight the progress that other businesses have experienced because of Amazon’s nation-wide increase in starting wage to $15/hr. …
Back in 2014, Amazon began their Prime Now service to provide shoppers with last-minute delivery of essential items that they can’t really wait for. Until recently it had been its own mobile ap and website. Now, Amazon is merging Prime Now with Amazon’s primary app and website. Key Takeaways Prime Now provides ultrafast deliver …
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With the quality of service in the shopping experience that Amazon offers, from product selection to quick deliveries, it may seem like a wonder that businesses that also offer those services still exist, including the United States Postal Service (USPS). However, this organization is an essential partner in Amazon’s operations. Key Takeaways Amazon works …
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Amazon continuously comes up with ways to improve the experiences of its shoppers. With Amazon Pharmacy, they show that they don’t just care about customer experiences, but their health as well. Price comparison eases a burden on people that already have enough to worry about. Key Takeaways Amazon Pharmacy prices can now be compared …
Customer obsession has helped Amazon become one of the most successful marketplaces in the world. Customer reviews are a key element of that customer satisfaction. As such, reviews should play a critical role in managing any Amazon business account. Key Takeaways Use positive reviews to further enhance and highlight the product Negative reviews can …
Customer reviews and ratings are an integral part of Amazon, and why it is such a popular marketplace for shoppers. Products with more positive reviews are more likely to sell than products without them. This aspect is so critical to good sales that bad actors take efforts to manipulate reviews. Getting organic reviews on your …
As the potential for business to succeed and grow with Amazon has increased, so have the number of people trying to take advantage of the marketplace to make a quick buck at the expense of shoppers and legitimate businesses. To combat these bad actors, Amazon has developed programs to help stop their dishonest practices and …
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Key Takeaways Amazon has put systems in place to fight counterfeit products Counterfeit products can have serious effects on your business You can take steps to assist Amazon’s anti-counterfeit programs Amazon’s 2020 Crack-Down Amazon recently published the results of their efforts to crack down on counterfeit goods sold on its marketplace last year. The …