YARDMAX reached +100k monthly Amazon sales three months after launch
YARDMAX sells yard and home improvement tools ranging from snow blowers and log splitters to wheelbarrows and cement mixers. Their high-powered, durable, and operator friendly equipment includes premium products at affordable price points.
As both a new company and vendor on Amazon, YARDMAX sought Navazon’s help to improve the sales of their snow blowers during peak season. In late 2016, Navazon worked with YARDMAX to set their snow blowers up for success against major competitors such as Snow Joe and Husqvarna.
YARDMAX items were too large to ship into regular Amazon fulfillment centers, with an AVG. weight of 500+ pounds per unit.
AVG. selling price of YARDMAX products is $1700. Ecommerce customers may be unwilling to pay for such an expensive item.
YARDMAX launched their company in 2016, and having little brand exposure, they were relatively unknown at the time
attained in first three months