Online shopping continues to grow, now more than ever, shaping the entire retail environment and future function of economies. Keeping up with these changes, especially with e-commerce titan Amazon, is vital for businesses. Navazon keeps at the forefront of these changes to keep you informed. Ongoing COVID-19 Impacts on Amazon and the Retail …
Click here to download a pdf of the slides, Amazon Impacts of COVID 19 – Navazon Inc – 2020_05_05. Many aspects of life and the economy are beginning to turn around and reopen, giving hope to many, including those who do business with Amazon. Amazon Operations Amazon also stabilizes operations as they continue …
Click here to download a pdf of the slides, COVID-19 Impacts on Amazon – Navazon Inc – Presented April 21 2020. The COVID-19 pandemic and the world’s response to it has touched the lives of most people on the planet, and a worldwide company like Amazon continues to adapt to ensure it place in …
As the impact of the COVID-19 pandemic grows, many are searching for ways to lessen the negative effects that continue to grow in number. Navazon Inc. founder, Alan Adams, and his team of experts continually monitor the situation so that they can best help vendors survive and thrive through these difficult times. Their weekly …
Continuing Limitations with Higher Demand During COVID-19 Read More »
Taking a closer look at the most effective use of Amazon advertising and how you are spending your marketing dollars is critical. Reports show that banner ads for sponsored brands get more clicks, but sponsored listings result in a larger return on investment. Either way, Amazon profits from vendors putting money into each of these …
Sophisticated Advertising on Amazon to Fulfill Any Marketing Goals Read More »
We are happy to welcome Alejandro, Mary Beth and Rory to the Navazon family to boost clients’ products in search rank, improve conversion rates, and make Amazon vendor experiences smoother and more profitable. Alejandro Trejo joined the Navazon team in September 2019 as an Account Manager. He spent the past 6 years working for …
Although Amazon created Brand Registry and Transparency by Amazon as tools to help vendors protect their brands, counterfeiting remains a common vendor problem. Navazon regularly uses these tools and partners with clients to maintain brand integrity. Amazon’s Brand Registry enables vendors to report brand violations and provide information to prevent them in the future. …
Amazon Provides Tools to Protect Brand and Profits Read More »
According to The Wall Street Journal, “About 18 months ago a new nonprofit group called Free and Fair Markets Initiative (FFMI) launched a national campaign criticizing the business practices of one powerful company: Amazon.com Inc.” As it turns out, major funders of FFMI are some of Amazon’s largest rivals. But even with this revelation, claims …
“Grass-Roots” Nonprofit Group Revealed with Links to Amazon Rivals Read More »
Launching in 2017 as one of Amazon’s first forays into social media, Amazon Spark, an Instagram inspired photo shopping feed has largely shut down. According to an Amazon spokesperson: “Spark is not gone entirely, we’ve pivoted and narrowed the experience based on what resonated with customers – shoppable images and collections in fashion and home …
FedEx announced on June 7th that it would not renew the FedEx Express domestic contract with Amazon: “FedEx has made the strategic decision to not renew the FedEx Express US domestic contract with Amazon.com, Inc. as we focus on serving the broader e-commerce market.” Express is FedEx’s fast shipping option, with packages arriving either overnight …
In an attempt to improve the customer experience while shopping on Amazon, the company announced new rules for 3rd party marketplace sellers. Starting June 12th, sellers now must include a price per unit for all existing and new listings that include a consumable. This means sellers must indicate how much of an item there …
According to the 2019 “BrandZ Top 100 Most Valuable Global Brands Ranking” study undertaken annually by WPP and its market research firm Kantar, Amazon was crowned the most valuable brand in the world for 2019. According to David Roth, the chairman of BrandZ: “Amazon has played the game very well: the central proposition of its …
Wal-Mart is taking on Amazon’s cashier-less (Amazon Go) stores with their latest retail innovation: Fast Lane. Customer’s who use Wal-Mart’s mobile shopping app are able to scan products on their phone as they shop. Once they are ready to check out, the shopper receives a barcode on their mobile, which they scan in the Fast …
Wal-Mart launches “Fast-lane” a cashier-less checkout system Read More »
Following an incident in an Amazon warehouse in late 2018, when 24 workers were hospitalized after a can of bear repellant inadvertently exploded, Amazon is set to open its first dedicated warehouse to handle and store hazardous goods. These new facilities include designated storage areas for flammable goods, oxidizers and aerosols, with enhanced staff training …
Amazon is building dedicated warehouses to store hazardous goods Read More »
Promptly following Amazon’s lead in announcing next day delivery on tens of thousands of items, Wal-Mart has responded by offering free next day delivery on 220,000 items, covering categories from nonperishable foods, toys and electronics. Next day delivery requires a minimum order of $35, and will be available immediately in Phoenix, Las Vegas and Southern …
In an exclusive story first reported by Reuters, Amazon has deployed new warehouse automation tools from Italian firm CMC Srl, called CartonWrap. According to the company, these devices are capable of packing 600-700 boxes per hour, four to five times the rate of a human packer in the warehouse. When pressed on potential job losses …
Wal-Mart announced a plan to add more than 3,000 autonomous worker robots to their U.S. stores. Included in the plan are 3 types of “smart assistants”: floor cleaners, shelf scanners, and inventory unloading machines. These robots reduce the amount of repetitive tasks done by Wal-Mart employees. This change should allow Wal-Mart employees to focus on …
Our mission at Navazon is to help businesses navigate Amazon.com by focusing on growth, profit, and brand excellence. The new Navazon logo is a compass that symbolizes our role in helping our clients navigate Amazon. The New Color In addition to updating the logo, we have changed our color scheme. The new Navazon blue …
After a contentious fight over the proposed “Head Count Tax” for large employers by the Seattle City Council, Amazon has followed through, at least partially, on its threat to move employees out of Seattle. The “Head Count Tax” never became law in Seattle, but nonetheless, Amazon has announced a plan to move the worldwide operations …
Piper Jaffray conducted a study of buying patterns for 8,000 American teens with an average age of 16 and concluded that 44% of Gen Z rank Amazon as their favorite shopping website. This age demographic contributes approximately $830B to US retail sales annually. The results are good news for Amazon, as Gen Z’s e-commerce buying …